Designing complex experiences clearly
Designing complex experiences clearly
I solve tough problems that involve multiple end users, moving targets, and deep layers of complex relationships. I visualize information cleanly and clearly to articulate gaps and present opportunities.
Strategic mapping is at the core of our team's design delivery for the Truist acquisitions team in Digital Commerce. Understanding, and then visualizing user needs, business requirements, and technical limitations is essential in creating successful digital experiences for users of multi-channel products. We design for the bankers of Truist, the power users who work with clients every day to open new accounts together.
Before joining Truist I worked for Philips Respironics to establish a visual library of quick start guides for all types of assisted breathing equipment.
Strategic mapping is at the core of our team's design delivery for the Truist acquisitions team in Digital Commerce. Understanding, and then visualizing user needs, business requirements, and technical limitations is essential in creating successful digital experiences for users of multi-channel products. We design for the bankers of Truist, the power users who work with clients every day to open new accounts together.
Before joining Truist I worked for Philips Respironics to establish a visual library of quick start guides for all types of assisted breathing equipment.
I designed brand identities for the Carnegie Museums of Pittsburgh, the Andy Warhol Museum, and Point Park University. I worked on brand standards manuals for Caterpillar, Robertshaw, and Fisher Scientific.
As an Adjunct Professor at Carnegie Mellon University, I worked with students to apply design thinking methods to streamline content, create impactful visuals, and structure successful communications.
My design background has shaped me into the design leader I am today. I'm thankful for having worked with some of the best designers and clients in the country, their lessons have given me the tools to become a high performing information architect, visual brand designer, strategic business partner, and team leader.
Resume and references are available on LinkedIn: https://www.linkedin.com/in/lisahanington
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